About the project:
his video was created for the new app BoardActive.
The point of this app is to pioneer the best way to connect advertisers and consumers. By linking visual signage advertising campaigns to mobile devices, ad-media companies and advertisers can use a revolutionary patent-pending software platform to track campaign efficiency, deliver interactive ads and promotions, and engage consumers when they drive, walk, or ride past any BoardActivated media.
This explainer video is quite unusual because our clients refused the voiceover and
concentrated all of the customers' attention on the visual part.
We completely satisfied client's wishes and created it really understandable without help of voiceover artist so the customers could get all the information only from animated part.
What do you think of it?