Healthcare animated video – Sleep training app

About the project:

Have you ever had a feeling of total lack of sleep? Agree, the feeling is not pleasant: constant tension, anxiety, low working capacity. It all may be left in the past thanks to Dayzz. This sleep control app will help you establish healthy sleep and become more productive. Dayzz keeps a diary of your sleep, analyzes your state and selects tips to improve your relaxation.

The purpose

Inovit's new client asked our team to briefly overview the life of a character struggling to get quality sleep and how it affected their daily life at home, in public and at work. The video should explain how it worked using screenshots of the app. The Dayzz team wanted to emphasize the training concept of the application - a true sleep improvement could be possible when sticking to the plan which the user receives, and that the training plan could be personalized and accessible.

The solution

In the explainer video, our Inovit team decided to add storytelling about the main hero who is using the Dayzz application. The main character of our explainer is a lady named Megan. Many users can recognize themselves through the presented explainer video: work, home, family. Seems the ordinary lifestyle but, nevertheless, the girl is haunted by a feeling of discomfort due to lack of sleep. The full video is based on the story of Megan and the solution to her problems. We used smooth animation and tried to portray the characters and the environment as lively as possible.


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